To promote tools and gardening equipment, we recommend using a combination of Google Ads, social media advertising (Facebook, Instagram), and content marketing. Google Ads works great for attracting customers who are actively looking for the right products, and social media allows you to build visual communication with potential customers. It is also useful to use YouTube to demonstrate products, reviews, and instructions. This helps to attract a more targeted audience.

For seasonal products such as gardening equipment, it is important to plan your campaigns properly in advance, taking advantage of seasonal peaks in demand. We recommend using targeted advertising with promotions and discounts during the right season, as well as remarketing to bring customers back. Campaigns are aimed at reminding customers about seasonal offers and stimulating purchases during peak times. This can increase seasonal sales by 30-40%.

You can see results from Google Ads and social media campaigns in the first 1-2 weeks. However, to maximize the effect, it is important to conduct several cycles of testing and optimization, which will take about 1-2 months. We constantly monitor and adjust campaigns to improve performance and adapt them to the behavior of the target audience.

Competing with large retailers is possible through precise targeting and personalized offers. We create ads that target specific audience segments, use local context, and demonstrate the unique benefits of your product range. It is also important to create useful content such as video tutorials, reviews, and tool comparisons. This helps to increase engagement and loyalty, making your brand stand out from the competition.